Where Do I Put My Video Content?

Instant TV Channel does not host your video or audio content. Instead, Instant TV Channel works with a variety of Content Delivery Networks (CDNs), Online Video Providers (OVPs), and other storage providers. You can choose the CDN, OVP or storage provider that best suits your requirements.

Here is a short list of "Roku-Friendly" CDNs, OVPs and storage providers that have been verified to work with Instant TV Channel:

5centsCDN - Live and on-demand streaming services with a flat 5 cents per Gigabyte charge for overages. All accounts include 24/7 support with 15 minute response time.

5centsCDN Cost: Plans start at $50 per month for 1TB of bandwidth.

Amazon S3 and CloudFront - Amazon's bandwidth cost is slightly higher than other providers, but because Amazon has a free tier and no monthly minimum, using Amazon S3 or CloudFront makes sense for non-public Roku channels with smaller numbers of viewers. Amazon CloudFront is an excellent choice for storing Instant TV Channel poster images and other small files, regardless of the size of your channel.

Here are several Amazon walk-throughs:

Amazon Cost: About 9 cents per Gigabyte. Pay-as-you-go, no monthly minimums.

BoxCast - BoxCast is an inexpensive and easy-to-use live HD streaming service. BoxCast provides a low-cost dedicated encoder device that works with almost any camera or video source.

Here's a walk-through covering how to use BoxCast with Instant TV Channel.

BoxCast Cost: Plans start as low as $20/month. Email sales@boxcast.com or call 1-888-397-2278.

Brightcove - Brightcove is a CDN/OVP which provides a wide variety of features and services that are ideal for developers with large libraries of content and multi-platform requirements. Brightcove also provides automatic support within Instant TV Channel for adaptable bitrate video streams and playlists.

Here's a walk-through covering how to use Brightcove with Instant TV Channel.

Brightcove Cost: $12,000 per year which includes 10 terabytes of annual bandwidth.

DaCast - DaCast is a feature rich and fully enabled live and on demand video streaming service. It comes in an easy-to-use, self-service environment.

Here's a walk-through covering how to use a live stream from DaCast with Instant TV Channel.

DaCast Cost: Starts at $25 per month.

Highwinds - Highwinds provides a variety of CDN services suitable for medium and large bandwidth Roku channels. Free trial accounts are available.

For additional information about Highwinds contact Ryan Burtram or call 407-215-2415.

ScaleEngine - ScaleEngine provides a variety of scalable video streaming services including standard video-on-demand (VOD), HLS/Wowza live streaming, scheduled VOD streams, and more. ScaleEngine is more technically-oriented than other providers and has a text-based user interface to set up your content. Live support is provided.

ScaleEngine Cost: VOD and HLS plans start at 9 cents per Gigabyte of streaming bandwidth. A small monthly minimum applies.

Vimeo - Vimeo is a video hosting and delivery platform that allows you to easily and securely manage your video library. Vimeo provides automatic support within Instant TV Channel for triple-bitrate video streams and playlists. A Vimeo "Pro" account is required for use with Instant TV Channel.

Here's a walk-through covering how to use Vimeo with Instant TV Channel.

Vimeo Cost: Under $17 per month (billed annually) for "unlimited" streaming bandwidth and 20 GB of new uploads per week.

Vzaar - Vzaar is a video hosting and delivery platform that allows you to easily and securely manage your video library. Vzaar provides automatic support within Instant TV Channel for single and dual-bitrate video streams and playlists. Vzaar allows you to create multiple logins with different access permissions within a single Vzaar account. A 30-day free trial account is available.

Here's a walk-through covering how to use Vzaar with Instant TV Channel.

Vzaar Cost: Starts at $20 per month (billed annually) for single-bitrate streams with 250 GB of streaming bandwidth and 100 GB of storage.

Your Own Web Server or Hosting Provider - Any web server or hosting provider can be used to provide video streaming services. Keep in mind that even a moderately popular Roku channel will use up more bandwidth than a typical server can provide, which will cause buffering problems and dropouts in your videos. While your own web server or hosting provider is an excellent choice for hosting your Roku channel's poster JPGs or PNGs, using it to host your video streams will probably result in unsatisfactory performance for most channels.

Other Compatible CDNs, OVPs, and Storage Providers -

  • Akamai
  • Limelight Networks

Many other CDNs and storage providers are compatible with Instant TV Channel. If your CDN or storage provider is not listed here it may still be compatible with Instant TV Channel. The easiest way to find out is to build a free test channel (using Instant TV Channel of course!) and try out the stream URLs from your CDN or storage provider.

DISCLAIMER: Instant TV Channel cannot guarantee that the information on this page is accurate or complete, nor can it guarantee the availability of services, pricing, or compatibility of any CDN or storage provider.

Want the basics about working with Instant TV Channel? Check out this Quick 5-Minute Walk-Through.


Instant TV Channel is a cloud-based tool for Roku developers and content providers that shortens development time and eases maintenance after deployment.

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